London | Are Brits willing to swap their wellies for R.M. Williams? Andrew Forrest hopes so, as he takes another step forward with the iconic boot manufacturer opening a flagship store in the heart of London’s men’s luxury fashion district.
The opening of the store later this month in Jermyn Street, a stone’s throw from Piccadilly Circus, Buckingham Palace and Westminster, is part of a significant expansion for the brand in the UK.