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Cheeky skincare start-up knows how to catch the eye

Boring Without You has just three products – but has attracted more than 400,000 followers on its social media platforms.

Skincare brand Boring Without You has steered clear of the advertising and marketing traditions long dominant in the cosmetic industry, instead embracing the cheeky and eye-catching.

David Rooney, founder of Melbourne brand Boring Without You. 

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