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‘It’s a huge market’: Move over schoolies, here come the moolies

Noosa is fast becoming the hot spot for schoolie mums – “moolies” – willing to spend big on relaxing following the HSC and 13 years of schooling.

Hannah Tattersall

For the well-heeled mothers of Sydney and Melbourne, there’s only one destination worth heading to in the final weeks of November.

Noosa, aka the Double Bay of the Sunshine Coast, is fast emerging as the go-to place for moolies, or mums of schoolies seeking some R&R now that year 12 – or year 13 for those still counting – is finally over.

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